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Resist the Feeling Not to Persist
The duration of unemployment for job seekers 55 and over is 50.4 weeks, compared with 34.2 weeks for those under 55, according to an analysis of Bureau of Labor Statistics data. With numbers like these, it's imperative that job seekers have a comprehensive plan that they execute consistently. Above all, it's critical to maintain a positive attitude as it likely means hearing "no" frequently before getting to the ultimate "YES."
Your Real Job
In revealing his secrets for climbing to the top, Scott Adams, the creator of Dilbert, cites a CEO who offered him valuable career advice. He said that job seeking is not something to do when necessary, rather it should be a continuing process. Your job is not your job; your job is to find a better job.
How Big is Your Job Search Market?
Picture this: we were enjoying an after-dinner round-table with 4 1/2 to 60+ years represented, discussing numbers...yes, numbers - hundreds, thousands, millions. My definition of "google" being 1 followed by infinitive zeroes was quickly corrected to be 1 followed by 100 zeroes. I turned to Zachary, age 4 1/2 and asked "what's the biggest number you know?" His answer: took a while to recover. Totally amazed at his answer, as I was expecting to hear millions or trillions or zillions...Infinity was his answer. That conversation took me to today, and I think about the job market. I like to think the size of our potential job market is infinity; however, that is a bit staggering and probably not a good idea, since it would be easy to get lost. Thinking incrementally is the best approach - being realistic about what organizations are most appealing, will realize your potential contributions, and are approachable. When moving forward incrementally, there could be thoughts that there are no more organizations to pursue. But that's where infinity comes to play. There are too many organizations to ever think there is not one that is the right one for you. The key in the Job Search is very similar to the age-old phrase "Think globally, act Locally." Keep positive by knowing that your market is infinitesimal, but take it one potential market at a time.
Ditch. Dare. Do.
William Arruda and Deb Dib have recently published an excellent array of strategies for those considering expanding their job search by touting their "personal brand." Ditch. Dare. Do. outlines 66 - yes, 66 ways to become, as they put it, "influential, indispensable, and incredibly happy at work." And, by the way, these tips don't only apply to the work place. As Dick Boles, the author of What Color is Your Parachute puts it, "'Brand' is just another word for what is unique about you." We are all unique - and the process of defining your brand - or uniqueness - goes a long way to preparing to launch an effective Job Search. can help you do that!
What is Your Weakest Link?
It is said the the chain is only as strong as the weakest link - and, we have extended that observation to teams being only as strong as the weakest member. Let's take it one step further: your Job Search. The typical search entails researching (yourself and your target market), connecting (with key players in your target market), relationship-building (with hiring managers), and closing (getting hired). What's your weakest link? My challenge is connecting - making those cold calls to reach out. To overcome this challenge, I typically schedule 10 hours per week for marketing, spaced over Monday-Friday and at varying times of each day. Many years ago, I established a practice to honor that schedule by putting a headset is on my head as a reminder that if I'm not calling, I'm not connecting. Still my weakest link, but I have become disciplined to make the calls. So, what's your weakest link in your Job Search strategy? Do yourself a favor and deal with it by altering your approach to ensure that the weakest link is not preventing you from executing a successful job search. JobMetrx can help you with that, so give us a call!

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